Events in Season

By Spring Green Communications | May 3, 2022 | Comments Off on Events in Season

June & July Here’s a look at what’s happening in the world of professional development. Adobe 99U Conference June 3-5 | New York, NY  The 99U Conference is a one-of-a-kind live experience that inspires creative professionals to bring their ideas to life and shape the future of the industry through keynotes, workshops and master classes.   The…

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When It’s Time to Meet the Media

By Katherine Brennecke | April 12, 2022 | Comments Off on When It’s Time to Meet the Media

Being interviewed for an online publication, podcast or any other type of media has a lot of similarities to public speaking; you’ve got to know your audience, prepare what you’ll say and practice, practice, practice. And like public speaking, a media interview can be just as intimidating. But there are things you can do to…

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PR May Be Ukraine’s Most Potent Weapon

By Melissa Mathews | March 7, 2022 | Comments Off on PR May Be Ukraine’s Most Potent Weapon

In this PR Daily article, Melissa Mathews describes why Ukraine is winning the PR war. “The Ukrainian people, led by their young and charismatic President Volodymyr Zelenskyy, have become the underdogs we’re all rooting for. While I defer to others to comment on military strategy, as a communicator I can’t help but notice how well…

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Tips for Navigating a Rebrand

By Nellie Betzen | March 7, 2022 | Comments Off on Tips for Navigating a Rebrand

One of our favorite things is helping clients tell their stories to the audiences who matter, and sometimes that means helping them define their brand or reinforcing their value proposition.    Last fall, we got to redefine our own brand by renaming our company, which is an exercise that doesn’t come around too often. Our company…

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The Edelman Trust Barometer: What Does It All Mean?

By Melissa Mathews | March 7, 2022 | Comments Off on The Edelman Trust Barometer: What Does It All Mean?

The global public relations firm Edelman recently released its annual trust barometer, and it’s full of bad news for our institutions. The pandemic, politics and social unrest have eroded trust across the board, especially in media and government. As a result, people are looking for someone or something to trust. It’s an opportunity – but…

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Looking Ahead in 2022 – Sustainability Trends 

By Spring Green Communications | March 7, 2022 | Comments Off on Looking Ahead in 2022 – Sustainability Trends 

As we began the year, we were hoping for less uncertainty and more calm. We’ve learned to live with the ever-evolving pandemic, but new worries and world events are once again testing our ability to respond, adapt and get our routines back on track. We have also come to realize that routines, particularly work routines,…

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Reflecting on Women’s History Month: A Q&A with Team Spring Green 

By Emily Pappas | March 7, 2022 | Comments Off on Reflecting on Women’s History Month: A Q&A with Team Spring Green 

A colleague recently shared with me this quote from American astronaut and physicist Sally Ride:   “I would like to be remembered as someone who was not afraid to do what she wanted to do, and as someone who took risks along the way in order to achieve her goals.” – Sally Ride  When I read…

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The Bulb Publishers Note

By Spring Green Communications | January 11, 2022 | Comments Off on The Bulb Publishers Note

Once upon a time, we were two young communicators working at the nation’s space agency. That incredible experience planted a seed of an idea: that engineers and scientists, educators and professionals who think big need smart communicators to help them cut through complexity, tell clear stories, and reach audiences that matter.  That’s how Spring Green helps our clients every day, and we are excited to add something new.   Welcome to the inaugural edition…

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From Regal to Get Real: Why Casual Communications Are Here to Stay

By Tia Over | January 7, 2022 | Comments Off on From Regal to Get Real: Why Casual Communications Are Here to Stay

In this Strategic Communications blog post, Tia Over writes about the essential human need to be heard, seen, and reassured through crises including the pandemic, social unrest due to racial injustices, and a tense political environment. Responding to these needs has caused companies and organizations to take a more genuine and empathetic approach to their…

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Eastmoreland Living Interview With Tia Over

By Spring Green Communications | January 6, 2022 | Comments Off on Eastmoreland Living Interview With Tia Over

Tia Over recently sat down with Eastmoreland Living, a monthly magazine based in the Pacific Northwest, to talk about her career at Spring Green Communications and the company’s 100% remote work model. Plus, she shares a few of her tips for being a pro communicator.

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